Avril has a Masters of Business Administration Degree (MBA) with a specialty in marketing. She has been a marketing consultant to a variety of industries - the heavy machinery manufacturing industry, the health care industry including senior services and physical therapy, and the construction industry.

She also has a Masters of Music (MM) degree in voice performance. Her exposure to, and love of the arts has always brought out her creative and innovative abilities.

A small business has many strengths and opportunities to offer the local communities. Local customers love the personal touch of small business and the intimate environment. A thorough understanding of the small business environment, attention to detail and perfection as well as good people skills help Avril in her marketing of small business.

Coming from a family owned business, she also understands well the constraints and challenges that many small business face, and will help you get the most from all your resources – knowledge, people, tools and finances. Her careful research, targeting, specific mailing lists, and search engine optimization will ensure that your marketing budget is effectively used.

Avril will make it easy for your business to be noticed through her carefully crafted logo designs, targeted mailers and creative brochures and advertisements. She will make it easy for you to be found on the web by optimizing your website with the right keywords and well written content. With simple and easy to navigate website designs, and clear, consistent advertising copy, she will make it easy for your customers to do business with you.